Thursday, 8 March 2018

Self Branding Business Cards - OUGD602

This year is my final year in education and it's time to put my name out into the world. I needed a logo to show my image as a designer, a business card and more promotional material.

To start off I worked around putting many different ideas together for my logo design but it made sense to stay simple and stick with my initials. In first year I had gone for a very different approach to using my initials and this put my image in a different light as if I only do work for humour. This year I adjusted the typeface Futura, as this is my mostly used typeface. I use it in all my design boards, presentations and usually start off a project designing with it unless the brief dictates otherwise. I feel it is bold, future proof and visualises me well.


This then helped me to produce my business card I initially wanted the designs to be embossed but found out this was not cost effective. I was also planning to print them using screen printing and possibly foil blocking but in the long run I would not have access to these facilities. Instead I decided to go down the route of using an online printer, Moo. They offer brilliant service and amazing print quality. I opted for 100% recycled cotton for my cards to save on paper wastage. For some reason their delivery system messed up and I actually received 200 cards instead of the 50 I originally order all before their estimated delivery. 




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