Employability Week, Abraham (The Pop Up Agency) - OUGD602

This blog post is layed out slightly differently to the last few from this week as the information given I felt was quite important to note down.

We have been told about The Pop Up Agency before but to meet Abraham and hear about the agency first hand was amazing. To see how their company started up and how it has branched out gaining work from huge names all over the world was really something. Abraham never seems to be in one country for very long, he or the agency always has somewhere to be around the globe, a job that allows you to travel as a creative must be incredible. The inspiration seen around the world would put your work on another level.

Why?

Challenge ourselves and the creative industry

How?

Solve briefs within 48 hours

What?

The Pop Up Agency

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Feedback, Reflection, Transparency.

• Value of being Naive
• NAIVE & STUBBORN
• WE ARE A REACTION OF OUR TIME
• Ask for help; one CEO knows another CEO one Creative Director knows another etc.
• Start out optimistic but learn and learn from mistakes.
• Try things. Find what you're good at
• Don't sell yourself short, be sustainable
• Sales, Development, Execution
• Understand the value you are providing
• Value of guidencence and help

Costings:

Salary, expenses and savings 33% each


Go out and get it. Know your value.